A New Era Of Gifting

Meaningful, Enduring, Simplified, Efficient

We help busy parents, teams, schools, and organizations coordinate group and individual gifts.

A Teacher, a recipient of gifting
  • To a beloved teacher from their students.

  • To a dedicated coach from their team.

  • To a great boss from their employees.

  • To a service worker from grateful customers.

Appreciation brings communities together. We help make it happen with easy group-gifting in less than 5 minutes.

Here’s How It Works

1 – Create

Create an Appreciation

Pick a date, such as the last day of school or the day of the big game, for your Appreciation. On this day, the recipient—a teacher, coach, the entire school, all the teams of a league, or anyone you can think of—receives messages and a cash balance they can redeem for eGift Cards.

Woman on computer preparing for gifting. Let's Get Started! button
Hands contributing to gifting to a box

2 – Invite

Invite Your Contributors

As the organizer, you invite contributors to the Appreciation using template emails or SMS text messages—simply send the secure link to the participants with just a few clicks. Every contributor can write a note, share photos, and provide a monetary gift to the recipient.

3 – Done

Appreciation Delivered

On Appreciation Day, the recipient receives a digital notification with a secure link to view their messages, photos, and balance of their gifts. Recipients can convert that balance to eGift Cards from brands of their choice. We store the albums to allow recipients to view and share those memories any time. 

Woman smiling at gift box

Made for Busy Parents & Organizations


Give from the Heart

Give a heartfelt gift that’s deeply personal to the recipient.


Find the Perfect Gift

Recipients can choose the gift that’s most meaningful to them.


Easy to Use

Finally, invite contributors and organize all in one place.


Automatic Reminders

Never forget an event with handy reminders.

globe with leaf

Green Gifting

No packaging or waste makes your gift environmentally-friendly.


A Family-Owned Company

We’re busy parents looking for simple solutions, just like you.

carrier pigeons for gifting

Gifting Choice

Not another mug! Your recipient gets to choose eGift cards for the brands they love, because the perfect gift is the gift of choice.

uber eats
darden restaurants
foot locker
bed bath & beyond
Beam family in canoes

About Us

Founded by husband-and-wife team Neil and Rebekah, The Appreciation Company seeks to strengthen the bonds of your community by activating the gratitude people feel for one another.

It all started with two classrooms, then seven…

Read Our Story

What Our Customers are Saying

Ooh this is amazing! Thank you! You guys are so generous! It was my pleasure coaching, honestly.

Coach Beazer

Wow, you guys are so organized!

Jayme Stahl

Thank you Neil and Rebekah for the amazing service and being so thoughtful about the Teachers. You guys are awesome!

Mrs. Sai

Using The Appreciation Company is so awesome, we love it!

Ms. Trillo

This is Genius!

Zeke Fricke

I’ve worked my whole long career supporting PTSAs and have always wanted a solution like this.

Person yelling into megaphone

Show a Little Kindness & Appreciation Today

Show your gratitude for the people who matter by organizing a free Appreciation!

man with pigeon receiving a gifting letter

Free Guide

How to Organize a Group Gift Like a Boss

Hey busy parents! Make life easier with our best tips and tricks for organizing a group gift! Our free guide gives you everything from timelines to templates. By signing up, we’ll stay in touch via email.